Michelle Rick

digital branding | content marketing

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Influencer Partnerships at Walmart eComm

Responsibilities

• Managed influencer campaigns from start to finish, including outreach, fee and deliverable negotiation, timeline management, payment processing and post-campaign wrap reports. Produced top-performing influencer content (over 1 million organic impressions) across Walmart’s social media channels.
• Provided long form content writing as needed for Tips & Ideas blog in support of brand social initiatives.
• Sourced imagery and wrote social copy in support of Pinterest efforts.

A sample deck is available upon request.

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