Seasonal Marketing Campaigns
Worked with in-house design team and provided all copy for B2B mailers, fliers and intranet tiles. The purpose of this content was to drive awareness and increase engagement and retention of Pivot, Carrot’s digital quit smoking program.
Blog and Social Media Content
Co-owned the creation of channel-specific content for the blog, e-mail, and social media with the in-house design team.
Sales, Product and PR
Authored copy for sales materials, retail product pages, and press releases. Won placement on Fast Company’s Most Innovative Companies of 2020 List in the wellness category.
